
Casa Fiesta
Situation
Casa Fiesta offers a full line of authentic Mexican prepared foods and ingredients in more than 100 countries. The company needed help building distribution by leveraging their heritage and an all-natural, organic message positioning that was targeted to where the retailer has distribution.
Solution
To drive awareness of Casa Fiesta’s products during the back-to-school & holiday season, we developed a strategy utilizing digital couponing, digital display, and paid social ads. Video ads were also built and geo-targeted to key demographics and accounts such as Kroger, Fiesta, and HEB.
Services Rendered
Services Rendered
- Public Relations
- Media Planning + Buying
- Social Media
- Marketing Strategy
- Influencer Marketing

Results

